Conveniently the store was located just a couple of blocks from the flat we rented. I saw it within my first hour of being in the city :) I waited a couple of days to actually go in though. They are doing some remodeling on the exterior, as you can see. The main entrance was closed, but there was a boy hanging out whose job it apparently was to guide us to the side entrance.
Inside, the store is huge. I think there are 7 different rooms, divided mostly by weave or fiber type. Oh, the bolts and bolts stacked up to the ceiling of fine Italian shirtings and suitings would make any seamstress swoon! It would be the perfect store to shop at when you have something specific in mind, they seem to have everything. I didn't take any photographs inside because there were about 3 salesmen in each room, more sales staff than customers, and I didn't feel comfortable asking...
I spent close to 30 minutes looking through the various rooms to try to pin down what I wanted. Frankly, the prices were higher than I expected. Most of what I saw and liked, nice cotton shirtings, for example, were 20-30 euros per yard. That translates to ~ US $28-42/yard. This probably helped prevent me from going crazy buying up everything. Also, it makes me realize that the Italian fabrics that are being offered at my local fabric shop or our favorite online retailers like Gorgeous Fabrics or Emma One Sock are priced very reasonably!
Ultimately I ended up choosing this animal print rayon jersey, it was 13 euros/yard (US $18/yard). This is the teal colorway, and they also had purple. Am I imagining things, or did EOS have this for sale recently?
Let me tell you about the sales process, because it was different than anything I've encountered before. First you select your fabric, and one of the salesmen in that room will cut it for you on a counter in that room. And when I say salesmen, yes, they are all men, I didn't see any women cutting fabric. Then, he writes up a sales slip with your name, and escorts you down to the cashier area. There are a few women sitting at a counter and they are separated from you by a glass partition (dangerous job?) and he gives the sales slip to one of the women and puts your fabric on a counter behind you. She types the info in to a computer and then another woman calls your name and you pay her. Then you get your receipt, and you take it to the counter where your fabric is, and another gentleman cross references your receipt with the fabric and bags it up for you. Phew!
I picked up the September issue of La Mia Boutique; like Burda and Patrones, it has a fashion-magazine type of layout with pattern sheets included to trace.
You can buy La Mia Boutique at any ordinary news kiosk like this one. Can you imagine if it were that easy for us to find sewing magazines in the US?!Some pictures of the garments...